Extreme Ownership…a book review

In a effort to keep up with my blogging and to keep bringing you relevant and timely content I am blogging on my new Chromebook. I was convinced to get my Chromebook by a “junior” associate after I saw his and he explained how slick it was and how well it worked.

That brings me to my latest to my latest review. After reading Jocko Willink’s “Discipline Equals Freedom: Field Manual” I decided to check out some of his other books, and I wasn’t disappointed. The next book from Jocko Willink and Co-Author Leif Babin’s is Extreme Ownership. One of the lessons is “passing it up the chain of command” and unknowingly that is what my “junior” did.

In this book Jocko and Leif (both SEALs) interlace stories of leadership triumphs, failures, and the lesson learned in the process. They earned my respect because, unlike other infallible authors and gurus these guys have failed…and sometimes spectacularly.

Extreme ownership is not just about taking ownership of your sphere, but taking ownership the entire length and breadth of your “command”. If there is a failure in your “command” it’s your failure as a leader…own it…fix it. If a subordinate fails, it’s because you…the leader didn’t make sure the subordinate understood precisely what you wanted or required. If upper management has questions…you didn’t give them all the information they needed.

I experienced this just this week. My “junior” and I had a SNAFU. He is in a Master of Real Estate program and got “surprised” by a professor with a huge amount of coursework and test. As a result he needed me to “cover” him. Through a series of miscommunications, I was to do two proposal and deliver them to the client Friday. Except for one small problem. I did the wrong proposals. I thought he was doing the two I was to deliver and he would do the two that I gathered info for. Wrong…

I was to do the two for Friday delivery and he would the two the two that I had gathered. That’s not what happened. First tenant of Extreme Ownership is take ownership of the failure. I as the leader, failed to make sure everybody knew their role in the “mission” and was clear on the outcome. Second, we used “cover and move” he moved the appointments and I covered by doing the proposals.

I can tell you this…I found the book hard to put down and full of ideas that I could use immediately in my business and life…My mission now is to take Extreme Ownership. I plan to use many of the great lessons in the book immediately.

P.s. The Chromebook is awesome…thanks Angelo for passing that info up the “chain of command”

Fanatical Prospecting…a book review

I have got to rant…a little! This has been a very productive and yet very relaxing weekend. I just finished reading and marking up Jeb Blount’s Fanatical Prospecting. One of my agents Alex recommended it to me months ago…and I regret not reading it then.

As you probably know by now I am a rabid “realist”. I despise new age, politically correct, easy-way-out, no work required, it’s not you…it’s the big bad world stuff. I would rather be told the unpleasant, unvarnished truth than some sugar coated horsesh!t.

Jeb Blount gives it to you right between the eyes. If you’re not making enough money…you’re not prospecting enough. Want to be a success in sales…prospect. But it’s not just a book about prospecting it’s much more. Jeb talks about “sharpening your saw” and attitude management and habits for peak sales performance.

This is a great read for someone new in the business of sales or for a seasoned professional. The neophyte will get a framework for successful prospecting and the veteran will get a “check-up” from the neck up.

Jeb covers everything from planning you prospecting day to mastering cold calls and overcoming objections. He speaks about compartmentalizing and what he calls the “Golden Hour” of prospecting. He talks about his failures and uses himself as an example of what not to do. This is a refreshing change from the infallible sales guru’s prevailing today.

I liked this book so much that I read it twice…once on my Kindle and I bought a hard copy to highlight and mark up…this one goes in the office library complete with tabs. It’s a reference guide for anyone in a sales job.

Discipline Equals Freedom…a book review

Discipline Equals Freedom

Field Manual

This week an associate of mine gave me a book to read and as you know by now I am an avid reader.

The book is called Discipline Equals Freedom-Field Manual by Jocko Willink. Jocko is a “former” Navy SEAL,. I say “former” because I don’t think you can ever be a former SEAL or a former Green Beret or a former warrior. You either are…or your not! For the record I have nothing but the utmost respect for our military service people.

To the book!


The book is over 190 pages long and is written in vignettes. I read it cover-to-cover Saturday Morning while drinking my coffee. If you are in business, sales, or Life you need to read this book.

Jocko draws on his SEAL training and combat experience to “boil-down” some of life most important lessons. If you are not a fan of the “unvarnished” truth you might want to forgo this book. But if you appreciate a no bullsh!t approach to life get it, read it, live it.

He takes on discipline, procrastination, and inaction head-on with a clear and concise solution…There is no short cut, There is no hack, There’s only one way, So get after it! If you don’t like something change it. If don’t want to do something…but must…do it!

His no excuses, no rationalizing, no bullsh!t approach is refreshing and motivating in today’s Politically Correct world. A world where everybody gets a participation award and looks for solutions to their problems from all seeing guru.

If your fat eat less and exercise. If you don’t have the job you want sharpen your skills and go get it. Don’t blame life, the world, or the political climate. Do something…don’t sit on your backside and hope things will change or get better.

I am buying a copy for myself, rereading it, tabbing it…and dare I say keeping it on my desk within quick easy reach…get this book and read it…and read it again!

Thanks to Mark Stella for getting this book into my hands.